About.

Alex Caldwell

UX/UI Designer & Webflow Developer based in San Diego, CA.

Aloha!

My name is Alex, I’m a UX/UI designer currently living in beautiful San Diego, CA. I specialize in user experience and interface design. As a seasoned designer, I specialize in creating intuitive, engaging, and user-centered digital experiences that drive results. With a keen eye for detail and a deep understanding of user behavior, I excel in transforming complex problems into simple, elegant solutions.

10+ years providing businesses with valuable solutions through business development, designing websites, experiences, marketing & brands.

When I'm not working on design you'll probably find me relaxing at the beach, surfing, hiking, or hanging with my bengal kitten Miles.

What I Do

As a UX designer and developer, I offer a comprehensive range of design and development services tailored to enhance user experiences and achieve business goals. My services include:

UX/UI Design:
User Research and Analysis: Conducting user interviews, surveys, and usability testing to gather insights and inform design decisions.
Wireframing and Prototyping: Creating wireframes and interactive prototypes to visualize and test design concepts before development.
User Interface (UI) Design: Crafting visually appealing and intuitive interfaces that align with brand identity and improve user engagement.
Information Architecture: Organizing and structuring content for optimal navigation and usability.
Interaction Design: Designing interactive elements that enhance the overall user experience and ensure seamless interactions.

Web Development:

Responsive Web Design: Building websites that offer a consistent and optimized experience across all devices, including desktops, tablets, and smartphones.
Front-End Development: Implementing designs using HTML, CSS, JavaScript, and modern frameworks to create dynamic and responsive web pages.
Content Management Systems (CMS): Developing and customizing websites on popular CMS platforms like Webflow, Wix, WordPress, ensuring ease of content management for clients.
SEO Optimization: Implementing SEO best practices to enhance search engine visibility and attract organic traffic.

By combining a user-centered design approach with technical expertise, I deliver digital solutions that are not only visually appealing but also highly functional and user-friendly, ultimately driving engagement and satisfaction. I design beautiful and powerful websites for modern businesses. Every business today needs a website that wins customers' trust and improves your place in the market. I make sure your website is up to that standard.

Skills
UX/UI Design
User Research
Consulting
Business Strategy
Webflow Design & Development
Wix Design & Development
WordPress
SEO
Content Writing
Branding
Logo Design